RESEARCH FIRM IDENTITY
RESONATES WITH COMPANIES
THROUGHOUT NORTH AMERICA
K2 discovery inc. is a creative research company that specializes in finding new and useful connections between people, brands and ideas. The number 2 is comprised of several elements. The question mark represents research, the red dot represents the pivotal consumer insight gained through research and the horizontal exclamation mark represents the resulting statement or strategic positioning of a company, product or service.
Below: K2 website.
