LUVLY RETAIL CLOTHING STORE

Melon was hired to create a name and identity for a new retail store in Lunenburg. The store, eventually called Luvly in Lunenburg, carries independent Canadian designer fashions from across the country.

Right: Excerpts from the symbol/logo explorations and name development. Far right: The rack card, price tags, stickers and exterior sign.

SERVICES:
Strategic Positioning
Branding
Logo Design
Sign Design
Brochure Design